Tuesday, February 16, 2010

The Future Of Publishing: Wired Magazine


Browsing WIRED online today, they have a video of what they have been working on for tablets to be able to revolutionize publishing and the future looks good. Personally, this user experience looks a lot better and far more polished than the Sports Illustrator version, that I blogged about a few months back. I think the key here, as the interview states is that they are trying to enhance their brand by adding this new outlet while continuing to have a print version. Lets be honest, tablets aren't going to replace newspaper stands when they cost $500 dollars a pop; the reason why paper stands work is because people can grab and go and toss whenever they want. Still for us obsessed with seeing the envelope of the digital age pushed, this is an exciting time.

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